Top 3 Tools For SEO Newbies
The top 3 free tools that anyone new to SEO try are…
1. Google Suggest
Most SEO experts complain that Google doesn’t provide a suitable tool for detailed keyword research, and to some extent they are correct. However, the Google Suggest tool, whilst rather crude, does give an indication of the number of searches performed on certain keywords. Simply type in your keyword. Simple but rather effective.
2. Google PR Toolbar
The Google toolbar offers a ‘Page Rank’ checker which is invaluable in using when exchanging links with other sites. The page rank checker isn’t installed by default, so you will need to ensure you check the ‘Page Rank’ option at installation. Once installed the toolbar will show you the page rank of any page you are currently browsing. Page rank is a key factor when deciding on link exchanges with other sites, and this tool saves time when deciding the quality of other sites.
3. Google Analytics
Google analytics is a must have for any webmaster. I’ve been amazed to find that many corporate websites don’t have any analytics tool in place, and many simply rely on basic data supplied by the hosting companies statistics tool and by browsing server logs. Google analytics is not only free, but provides such detailed statistics that once you have tried it you will never stop using it. It’s simple to install (all that is needed is to install 2 lines of code to every web page), but it’s arguably one of the better analytics tools to available to SEO experts.
The world of SEO can be confusing for those trying to get a grip with its ever evolving principles. However, the 3 tools mentioned in this article will provide a good grounding from which to further enhance your education and understanding of SEO principles.
The author is an avid SEO expert with an interest in online poker and can regularly found contributing articles to PKR Poker.com
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